Meet Izadeli Montalvo and some of her communication industry leadership thoughts: With artists like Bad Bunny dominating the charts and U.S. Latinos wielding outsized influence on social media, Spanish language content is undeniably going mainstream in the U.S. This seismic shift presents major opportunities—and imperatives—for brands seeking to engage today’s consumers. I spoke with cross-cultural communications executive Izadeli ‘Iza’ Montalvo, founder of Olán Media and Cross-Culture Connect, about why developing Spanish content should be an urgent priority right now. “We’re seeing phenomenons like Bad Bunny breaking cultural barriers. Spanish used to be seen as niche, but it’s becoming universal pop culture,” said Montalvo, also an AI translation leading expert. According to Montalvo, “the vast majority of U.S. Latinos—75% according to Pew Research—have retained Spanish language proficiency. 85% say it’s important for future generations to speak it too.” This means brands creating Spanish content can connect with most Latinos in their native tongue. Yet Montalvo cautions that simply translating English copy won’t cut it. Discover additional details at Izadeli Montalvo
Our Latino engagement strategy helps you reach and connect with Latino consumers where they are, in a way that is authentic, effective and culturally relevant. We understand the unique needs and preferences of Latino audiences, so we are equipped to create marketing, communication and media campaigns that resonate with them and capture their hearts and minds. Iza Montalvo, Founder & Managing Partner is a force of change in the media industry, bringing a distinct blend of journalism skills and entrepreneurial drive to reshape the boundaries of what is possible. She has been a trusted advisor to thought leaders and members of the U.S. Congress as Press Secretary and Director of Communications, offering insights gleaned from her deep understanding of multicultural media landscapes.
Entrepreneurship is the process of starting a new business venture. This may entail starting a company or working as an independent professional. Entrepreneurship is the process of designing, launching and running a new business. It involves innovation, taking risks and making decisions that are not guaranteed to succeed. The future of entrepreneurship is bright. Entrepreneurship is a booming industry and it’s not going to stop any time soon. There are many opportunities for entrepreneurs to succeed, especially in emerging markets. Entrepreneurs should be willing to take risks and work hard if they want to turn their ideas into a reality. Entrepreneurship is an economic engine that drives innovation, economic growth, and employment across the globe.
Challenges and Best Practices for Bilingual Content: Developing bilingual content requires meticulous writing techniques and localization. Here are some top tips: Hire professional content creators fluent in both languages to ensure accuracy and cultural appropriateness. Don’t just rely on simple word-for-word translations. Maintain brand consistency across languages through style guides outlining tone, messaging, and visual identity. Go beyond translation and adapt content to resonate locally through idioms, graphics, and cultural customization. Perform extensive quality checks and user testing to guarantee your content is culturally sensitive.
Entrepreneurship is a way of life. It’s about taking risks, exploring new opportunities and being creative. Entrepreneurship is the driving force behind innovation and economic growth. The future of entrepreneurship will be shaped by three major trends: New emerging markets, technology and funding. New emerging markets will provide opportunities for entrepreneurs to explore new markets as well as new business models. Technology will enable entrepreneurs to create products that reach more people in more places than ever before. Funding will be available in greater quantities, from more sources than ever before, allowing entrepreneurs to pursue their dreams without worrying about how they are going to pay for it.
Iza Montalvo Orlando FL or the ascent of a PR media expert: Don’t forget you’re the leader! So behave as such. Remember all the things that did not suit the boss from the previous job and do not do it! Be an example, a role model for others and make yourself enjoyable. Although sometimes you will have to make decisions that will not please everyone or maybe even employees will disappoint you, opt for a professional attitude and not a severe one. Talk to them calmly and patiently and explain to them what the problems are and what solutions you have. It builds, therefore, a very good relationship with all the staff, to be appreciated and rewarded as such, on a personal level. Once you make the decision to open your own business you will need to invest a great deal of time and energy in its development, so it is very important that you enjoy what you do and find satisfaction in the activity you carry out. Discover extra info on Izadeli Montalvo.
So as a startup, how do you find these alternative sources of funding that offer such collateral benefits? The first and best thing you can do is look to your board and the connective network you already have. The ability to access GCC family office networks is something to consider when building your board and team of advisors. If your existing network has been exhausted, there are events and other opportunities that can bring you closer together with angel investors and family offices. This significantly lessens the influence to artificially maintain high watermarks to receive incentive allocations. Family office decisions are based squarely on investment fundamentals, where long-term value creation replaces the 2/20 mentality. As a result, investments are more than fungible capital. It’s a commitment to align with the entrepreneur on a much deeper level. The deep, global networks of the ultra-wealthy families are used to create opportunities for the startups — from providing strategic advice, intelligence and subject matter expertise, to tangible benefits like identifying contract manufacturers to assist with the development of hardware products.
Iza Montalvo on on leadership training : Looking to the Future: Bringing Corporate Education and Degree Completion Closer Together. We have shifted to a lifelong learning culture and are moving away from the traditional degree pathway that was so clearly defined and used over the last 50 years. Students move easily from formal to informal learning and employers recognize that there is no one right way to gain skills and knowledge. This is the era of personalized learning. Less emphasis is being placed on degrees and more emphasis is placed on the employee’s ability to pivot, adjust and quickly learn new skills. Using the corporate training programs as a taste of your institutions’ degree programs, understanding the importance to the corporation you are working with regards to formal degrees vs. lifelong and workplace learning, and focusing on delivering programming based on need will be the key to success for the institutions of the 21st-century.
The pressure definitely is on choosing the right place. Incorporating in a wrong jurisdiction with unsuitable policies can cost you severe consequences and a waste of resources. That’s why thorough planning and research is a must (or at least the right consultation from the real professionals). Corporate giants do this all the time. Apple, Samsung, Google, Berkshire Hathaway, they all have established offshore companies as their subsidiaries in many countries all over the world. Making use of favorable policies while still complying with them, these giants legally reduced their payable taxes by a significant amount.
Iza Montalvo or the growth of a communication industry leadership professional: Interview candidates thoroughly. Judiciously interview several business coaches; this will increase your odds of finding the right match for you. This decision is as critical as selecting the right attorney and financial advisor. You want to be cautious and patient. Draft a list of interview questions. To find a fitting coach for your business, you’ll want detailed answers to specific questions. Questions you’ll likely want to ask include: What is your background in business? What is your experience coaching business owners? What credentials do you have in coaching or in other related fields? What is your personal coaching style? With what kind(s) of clients do you work best? What are the business issues in which you are most qualified? See even more details at Iza Montalvo.