Digital marketing services for insurance industry? Keyword intent is one of the most important aspects to consider when targeting keywords for your Local SEO campaign. When it comes to choosing the right keywords for local SEO, the most important thing to consider is: “What audience am I trying to attract to my website?”. There are three kinds of SEO intent to consider when planning for your local SEO campaign. Each of these categories will provide information about the searcher that will form the basis for the kind of information that should be served.

The only thing worse than not having local business citations is having inaccurate information disseminated across the internet. While blatant errors are an obvious thing to avoid, subtle differences actually confuse the search engines resulting in less confidence. So while a human can discern your street address whether it’s abbreviated or spelled out, Google and Bing need to see the exact same name, address, and phone number across all the directories.

What Factors Affect Local SEO? According to a local SEO case study by Moz, the factors that influence local SEO can be divided into 2 parts; factors that influence the local 3-pack and map rankings & those that influence organic search rankings. You can see that both the local 3-pack and organic listing rankings require Google My Business signals, Citation signals, Link signals, Reviews and OnPage signals as the major factors. Let’s discuss them in detail.

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Keyword research is a critical component of SEO. There’s no point putting time, effort, and money into trying to rank for things that nobody is searching for (unless you just want to attract links). For example, say you sell software tutorials. It wouldn’t make sense to target a keyword like “how do i make the font larger in coffee cup html editor” because it has no search volume.… But while search volume is a reasonable indicator of traffic potential for this keyword, it can be misleading. This happens because the page ranking for the lower volume keyword is part of a broader topic, and gets traffic from other keywords. In other words, more people are looking for a coffeecup tutorial than a review. So, while search volume is a good way to filter for keyword ideas, always make sure to check estimated traffic to the pages that rank to get a better idea of true search traffic potential.

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SEO services Boca Raton? Nobody wants to see product pages in the search results for “how to make a protein shake.” Those people are in learning mode, not buying mode. Google understands this, which is why all of the top results are blog posts—not pages selling protein powder. The opposite is true for a query like “buy protein powder.” People aren’t looking for a protein shake recipe; they’re looking to buy some powder. This is why most of the top 10 results are ecommerce category pages, not blog posts. Looking at Google’s top results like this can tell you a lot about the intent behind a query, which helps you understand what kind of content to create if you want to rank. Let’s take a look at a less obvious keyword like “best eye cream,” which gets an estimated 21k monthly searches in the US.

Onpage Optimization: From website structure, optimized meta tags to mobile responsiveness, there are a few local SEO onpage aspects that you need to concentrate more when it comes to ranking your website locally. Ensuring these important onpage factors are in order will definitely improve your local SEO. Local Link Building: If you wonder, how local link building differs from general link building, here it’s explained. Local link building is more about placing links in locally targeted listings, blogs and news sites, and event pages. Create an effective link building strategy and keep on building relevant and useful links to your site. Having quality backlinks not just improves your site’s visibility but also drives relevant traffic to your site.

There is more to it than just writing and letting everything else magically fall into place. Take the time with all on-page content to identify keywords and have them in page titles, header tags, meta descriptions, and more. Maximizing each piece of well-researched content will make every page on a website relevant.

Creating video content is more comfortable than ever today. There are online tools to help you create video content for your business. Some tools come with ready-made templates to fit your needs – you can actually create a professional video within a few hours single-handedly. So, come with more video content this year, get more exposure in search engine results. Google has also started showing videos as snippets in answers to search queries. As a result, online businesses must use video content for their SEO strategy. When producing video content, make sure Googlebot can understand what your video is all about. Add a corresponding text reference in all your videos along with relevant keywords, meta descriptions, and titles.

What would it be worth to your business to be ranked on the first page of Google? From a business perspective, think about that question for a minute. If your small business was ranked on page 1 for multiple, highly-searched keywords on Google, Yahoo, and Bing, how much more organic traffic would your website generate? More importantly, how much more revenue will your website generate each month? If your small business is in a competitive niche, being on the first page of Google could literally equate to hundreds of thousands, and even millions of Dollars for your business. Discover even more details at Boca Raton digital marketing agency.

The increasing level of competition has meant that businesses are now looking for smaller target markets, where they can thrive. And making efforts to stamp their online presence in such niches. Hence, with knowledge of such ideals, your home business can optimize to increase visibility, depending on the local target-niche. From this, you are assured of gaining a competitive edge over other competitors who have not yet identified the smaller target market and are still grappling with the increased market competition.

Local SEO is a powerful lead generator for small and medium business. In 2020, 97% of customers search online for a local business. Local search statistics reveal that 54% consumers do this at least once a month, while 12% search for a local business every day. From that search, 72% of people will visit a store within 8km of where they are. Whether you’re an independent small business, a service-based business, or a local business without a storefront, local SEO is the key to driving more people to your store. See additional details on https://www.caemarketing.com/.

Tools and resources for your medium business? Another pointer for business growth and outreach is using virtual tours to give a video-centric view of the location of your home business, as well as talking about your products and services. Virtual tours are particularly useful if you are a restaurant that happens to be a tourist stop-over point. A listing on Google My Business is proof that Google will easily find your business. By putting your site online, you can easily be noticed by prospects within your proximity. SEO is particularly crucial in optimizing your business as per the location and will help you rank faster on any local searches. You can also get listed in the Bing version of Google My Business, which is the Bing Places for Business, which helps in improving your discoverability.

Before you can properly utilize a guest blog writing service to help you craft high-quality, authoritative guest blog posts, you need to make sure your content marketing campaign is set up and you have metrics to help measure success. You are writing to target a specific audience. Identifying the right niche and tailoring your post to gain that audience’s attention are important factors in getting successful results.

As we’ve already reiterated, reviews provide a cost-effective way to see what you’re doing right and what needs improvement. If an aspect of your service delivery model keeps popping up in reviews negatively, the first step would be to recognize the deficiency, apologize to the customer, make a commitment to address the issue and then, here’s the important part, go on to actually address that issue.

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Local SEO has its own set of best practices. If not implemented in the right way, it will make things difficult and stops your site from performing well in search. For anyone wondering how local SEO differs from normal SEO, the former is all about building relevant signals around a specific location whereas the latter is the practice of getting higher SERP (search engine results pages) rankings for relevant keywords.

Most blogs that accept guest posts allow their contributors to leave at least one link to their own site. After all, most of them don’t offer any monetary compensation for your hard work. A brief brand mention or keyword-optimized link is the least they could do to reward your efforts. Still, even a single backlink from an authoritative blog will greatly benefit your SEO. They make your content more discoverable and indexable to search engines like Google. As much as possible, try to target websites in your own niche to build relevancy.

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SEO tricks from the top agency in Bangkok: “This allows you to compete effectively for long-tail searches (which still remains about 70% of all search queries), will help build your site authority and demand for your content, and can be done in a directly ROI positive way,” Enge said. “In addition, this type of approach to content is exactly what Google is looking for to satisfy user needs and represents the type of market investment that Google will likely never make, because Google is about doing things with massively scalable algorithms.” Jesse McDonald, Global SEO Strategist, IBM, and Jessica Levenson, SEO & Content Strategy Consultant, both said 2020 is the time to move away from the obsession with keywords. Stop targeting individual keywords, chasing pageviews, and “spraying and praying” with content.

Local SEO localizes your home business when you add the location-specific information to the directory listing, such as the country, region, or town. Your company name, address and contact phone number also referred to as (NAP) should be consistent across all your local directory listings. With SEO, you are assured that you will be listed on Google My Business, which acts as an enabler in maximizing your home business reach to local searches. Additionally, you can get quality backlinks, and local people within your proximity can find you easily.

To gain trust and authority online, links are huge. This goes for inbound and outbound links. Search engines love seeing activity going both ways from a website. Of course, when focusing on search optimization we focus heavily on inbound links, also known as backlinks. Find additional information at SEO Company Bangkok.

NAP Citations: As you can see from the above image, citation signals account for 13% of the ranking factors. For anyone unfamiliar with citations, they are online references of your business in relevant directories around the web. And NAP stands for Name, Address and Phone Number. The more consistent NAP citations you have for your business, the more are the local SEO benefits. But, keep in mind that inaccurate or inconsistent citations are likely to negatively affect your local SEO. If you have done citations in the past that may seem to be inconsistent, get a citation audit done through a professional to fix the NAP variations.

One of the simplest ways to get a positive Google review is to ask for it. If you’re in contact with local customers that are satisfied with your services, generally they will be more than happy to leave your business a positive review. Actively seeking out Google reviews is an effective yet easy way to improve your local SEO. Google My Business is one of the most underrated local SEO tools available to businesses. If you haven’t claimed your GMB listing, you’re missing out on enormous local and industry search potential. Furthermore, updating and optimising your listing; utilising GMB to its full potential allows your business to flourish with Google’s help and guidance.

Content marketing is a type of digital marketing that focuses on creating and distributing content for a target audience. The content aims at being valuable, relevant, and (ideally) consistent. Its ultimate goal is to drive a profitable customer action. The crucial part here is “valuable” and “relevant”. This is what tells content marketing apart from traditional spammy advertising. The target audience should want to seek the content out and consume it. In the broader sense, content marketing is part of every other digital marketing activity, be it social media marketing, SEO, or email marketing. Quality content should be the core of every other marketing activity you pursue. Some examples of content marketing include: blog posts, videos, podcasts, infographics, white papers, case studies, ebooks. Find extra info on http://www.magpress.com/blog/reach-out-your-audience-with-seo.

How to make money online tricks: One of the easiest ways is to ensure you get paid weekly is to be self-employed and working directly with freelance clients. By eliminating the middleman (i.e. a freelance platform like Fiverr or Upwork) where payment can be delayed because the platform collects the payment, keeps a small percentage, and pays you at their convenience. By working directly with a client, you both decide on a payment schedule if the work is recurring. Since you work at home, the easiest payment method will be PayPal. You send an invoice once a job is completed and you receive the money as soon as the client approves the invoice.

Spending time figuring out what you’ll do today can take away from actually doing those things. And, you’ll have planned your task list so recently that you can be tempted to change your schedule on the fly. It’s important to let your agenda change if you need it to, but it’s equally as important to commit to an agenda that outlines every assignment before you begin. Try solidifying your schedule the day before, making it feel more official when you wake up the next day to get started on it.

Make extra money online tips but safe of high risk ? We will review some of them here. If you’ve got a good presence on social media or perhaps you even have a blog or website, you can start bringing in money immediately by promoting all sorts of companies, products, services and offers online. Sign up as a publisher on the Awin network, check their offers blog or browse the merchant listings to find something you think your friends would be interested in, grab your affiliate link and share it. If someone buys (can be within up to 90 days) using your link you’ll make a nice commission. To take it a step further, set up a website (read our guide) or a topical Facebook page and invite all your friends to join it and post your affiliate offers on there. See more details on https://rendamaisdinheiro.com/.

For our spanish readers:

Cuando trabaja desde su casa, usted es su propio administrador personal. Sin cosas como un horario de reunión en persona para terminar el día, puede ser rápido para perder el enfoque o agotarse. Para cumplir con el cronograma, segmente lo que hará y cuándo en el transcurso del día. Si tiene un calendario en línea, cree eventos personales y recordatorios que le indiquen cuándo cambiar de marcha y comenzar nuevas tareas. Google Calendar lo hace fácil.

Una de las formas más fáciles es asegurarse de que le paguen semanalmente, es trabajar por cuenta propia y trabajar directamente con clientes independientes. Al eliminar al intermediario (es decir, una plataforma independiente como Fiverr o Upwork) donde el pago puede retrasarse porque la plataforma recoge el pago, mantiene un pequeño porcentaje y le paga a su conveniencia. Al trabajar directamente con un cliente, ambos deciden sobre un cronograma de pagos si el trabajo es recurrente. Como trabaja en casa, el método de pago más sencillo será PayPal. Envía una factura una vez que se completa un trabajo y recibe el dinero tan pronto como el cliente aprueba la factura. Ver mas informacion conheca renda mais dinheiro.

How to earn cash online advices: Swagbucks is one of the few all-inclusive platforms that lets you get paid for completing a variety of tasks. Like some of the other recommendations on this list, you can get paid to take daily surveys and you can also watch videos or play games for rewards points too. If one of your freelance gigs is writing or web research, you can “double dip” by performing your web searches through the Swagbucks search engine which will provide the same keyword results as going directly through Google or Bing. Every point you earn can be redeemed for gift cards or PayPal cash.

When working from home, you’re your own personal manager. Without things like an in-person meeting schedule to break up your day, you can be quick to lose focus or burn out. To stay on schedule, segment what you’ll do and when over the course of the day. If you have an online calendar, create personal events and reminders that tell you when to shift gears and start on new tasks. Google Calendar makes this easy.

Make money online methods but safe of high risk ? We will review a few of them here. Whilst this isn’t necessarily an easy way to make money, investing in stock markets can be lucrative if you learn to do it properly and safely. By the same token, you may suffer significant losses if you don’t take it seriously. Today there is no need to fund the yachts of Wolf of Wall Street style stock brokers. You can do it all yourself with the help of online market trading platforms. Having spent many hours researching this new opportunity, I’ve been experimenting with the two biggest platforms: Plus500 and eToro.com. Both offer free practice accounts. Overall I prefer eToro with over 8 million users worldwide. It has been featured in a BBC 2 documentary “Traders: Millions by the Minute” and recently began sponsoring several Premier League football clubs. Discover even more details on rendamaisdinheiro.com.

For our spanish guests:

Trabajar para un empleador en casa (teletrabajo): muchas personas que deciden trabajar desde casa inicialmente buscan un trabajo en el hogar con un empleador en lugar de ser dueños de un negocio en casa. Hay varias razones para esto, incluido el deseo de beneficios para los empleados, las preocupaciones sobre los ingresos irregulares o el temor al impuesto sobre el trabajo por cuenta propia. Una de las cosas más importantes que debe comprender acerca de los trabajos en el hogar es que son como los trabajos tradicionales, y para obtenerlos necesita tener las habilidades y la experiencia descritas en un excelente currículum. pero hay algunas diferencias sutiles. Muchos de los “trabajos” en el hogar que encontrará en los sitios de empleo contratan trabajadores como contratistas en lugar de empleados. Estos trabajos por contrato pueden ser a tiempo completo o parcial, y tan regulares como un trabajo tradicional, incluido un ingreso estable. La diferencia es que los contratistas se consideran independientes de la empresa a efectos impositivos y, por lo tanto, necesitan administrar sus propios impuestos de trabajo por cuenta propia. Servicio. En la mayoría de los casos, como profesional independiente, tiene aún más control de su trabajo, como lo que ofrece y cómo lo hace, que en el trabajo por contrato. En la mayoría de los casos, los trabajadores independientes trabajan con su nombre de pila, generalmente como propietario único. Sin embargo, pueden convertir su trabajo independiente en un negocio, ofreciendo los mismos servicios, pero bajo un nombre comercial y una estructura comercial diferente (es decir, una compañía de responsabilidad limitada). # Si realmente desea cortar el cordón del empleador, o no tiene un área de especialización o deseo de ser un trabajador por contrato o profesional independiente, puede iniciar un negocio. Muchas personas se asustan por la complejidad de iniciar un negocio, pero si bien hay muchos pasos, pueden ser bastante fáciles de implementar. De hecho, puede tener un negocio en funcionamiento dentro de un mes. Las empresas generalmente se dividen en productos y servicios. En los negocios basados ​​en productos, vendes un bien tangible, como canastas de regalos, artículos de artesanía o un invento que hayas hecho. Sin embargo, Internet también prevé la venta de productos digitales, también. Un negocio basado en servicios implica proporcionar un servicio, como limpieza del hogar, cuidado de niños o diseño digital. # Comprar un negocio en casa: Existen cuatro formas de comprar un negocio. Compre un negocio en casa existente del propietario de un negocio en casa. Compre un negocio en casa de franquicia. Compra una oportunidad de negocio. Compre un negocio de ventas directas, que puede incluir marketing multinivel. En términos de comprar un negocio, uno de los mejores valores y rentabilidad potencial son las ventas directas. Desafortunadamente, hay muchos mitos y conceptos erróneos que impiden que algunas personas consideren un negocio familiar en ventas directas. Si bien hay estafas de MLM que debe vigilar, también puede evitarlas con la investigación. Para tener éxito en las ventas directas, es importante elegir una empresa con productos en los que crea y también asegurarse de tener una comprensión completa de lo que implica. Evite cometer errores comunes, como no leer el contrato o no amar los productos. # Trabajar desde casa es increíble … hasta que el gato vomita en su computadora. Y tu vecino, que solo puedes suponer que está construyendo una máquina del tiempo, comienza a disparar todo tipo de herramientas eléctricas y maquinaria ruidosa al otro lado de la calle. Para muchos profesionales modernos, trabajar desde casa de vez en cuando es un lujo que nuestras respectivas compañías nos permiten. Pero, ¿qué entorno realmente nos permite ser más productivos: la oficina en el hogar o la oficina de la oficina? # Al trabajar en una oficina, su viaje diario puede ayudarlo a despertarse y sentirse listo para trabajar cuando llegue a su escritorio. En casa, sin embargo, la transición de la almohada a la computadora puede ser mucho más desagradable. Lo creas o no, una forma de trabajar desde casa productivamente es sumergirte en tu lista de tareas tan pronto como te despiertes. Simplemente comenzar un proyecto a primera hora de la mañana puede ser la clave para progresar gradualmente a lo largo del día. De lo contrario, prolongarás el desayuno y dejarás que la lentitud de la mañana te quite la motivación. # La asociación mental que estableces entre el trabajo y la oficina puede hacerte más productivo, y no hay razón para perder esa sensación al teletrabajar. Cuando trabaje desde casa, haga todo lo que haría para prepararse para un puesto de oficina: ponga la alarma, prepare (o vaya) a tomar café y use ropa bonita. Los navegadores de Internet como Google Chrome incluso le permiten configurar varias cuentas con diferentes barras de herramientas en la parte superior, por ejemplo, una barra de herramientas para el hogar y una barra de herramientas separada para el trabajo. # Cuando trabaja desde su casa, usted es su propio administrador personal. Sin cosas como un horario de reunión en persona para terminar el día, puede ser rápido para perder el enfoque o agotarse. Para cumplir con el cronograma, segmente lo que hará y cuándo en el transcurso del día. Si tiene un calendario en línea, cree eventos personales y recordatorios que le indiquen cuándo cambiar de marcha y comenzar nuevas tareas. Google Calendar lo hace fácil.

Los sitios web buscan constantemente asistentes virtuales de calidad. Es posible que pueda ganar el mejor dólar en Fancy Hands, donde se le puede pagar por hacer 20 minutos de trabajo para una variedad de tareas profesionales. Hay dos tipos diferentes de trabajos. Los trabajos estándar le brindan 24 horas para completar la tarea a su conveniencia. Las solicitudes en vivo deben completarse en tiempo real con el cliente, al igual que cuando llama a un representante de servicio al cliente en vivo para guiarlo a través de la reserva de una reserva de hotel personalizada. Desde asistencia administrativa hasta diseño y programación de sitios web, hay una tarea para su conjunto de habilidades. O, si desea comenzar su propio negocio de Asistente Virtual, podría ganar hasta $ 10,000 por mes como mi amiga Kayla. Incluso comenzó un curso en línea llamado $ 10K VA para enseñar a otros a hacer lo mismo. Leer extra detalles acesse rendamaisdinheiro para saber como ganhar dinheiro com a intenet.

Purchase Instagram followers tricks: Instagram can be a highly-targeted, visual marketing channel for your brand and an opportunity to build a loyal audience that grows with your business. In fact, over 500 million Instagram and IGTV users browse the app every day, making it home to some of the most engaged audiences around. But like any social network out there, there are the right ways to use your Instagram profile, wrong ways to use it, and clever ways to use it.

Get more attention, followers, and interaction on every video you post – on the fly. We can help you achieve the levels of Instagram success you’re after, without breaking the bank – and in fact, without spending a single dime in the process. Are you ready for lots of free Instagram video views from real people that are actually interested in the content you’ve invested so much energy into creating? Get started with a free account and grow your profile the right way. No matter what you’re trying to do with your account and profile – it’s undeniable that video views can play a huge role in helping you achieve your Instagram goals. Here are the top 3 reasons that force people to try and get more views for their videos.

Remember that Instagram is first and foremost, a social space. And the best way to let the Instagram algorithm know you have a “relationship” with another account is to like, engage, and comment on other brands’ posts. Take for example Later and Fohr – while we may have completely different businesses, there is some strong overlap on who our audience is and what they’re interested in. They could be small business owners interested in Instagram marketing, or influencers looking to build relationships with brands. Plus, we collaborated on special projects and support each other’s work. So it’s easy to see why a new Later follower might also be interested in learning more from Fohr! For a few extra details browse this site https://massgress.com/services/buy-instagram-views-cheap and obtain Instagram followers.

You can also get a lot of great insight from Instagram Analytics for Business accounts for free, under the Followers section. You may want to consider using a social media scheduling tool to schedule and automatically publish your posts for when your audience is the most engaged. One of the best ways to find and attract a new following is by seeking out your closest competitors’ Instagram accounts and engaging with their audience. These people have already shown some level of interest in the products you carry simply by following your competitors’ account. So how do you effectively steal your competitors’ followers? You can steal your closest competitors’ followers by engaging with them. There are several ways to engage with Instagram users, and the more work you put in, the more followers and repeat engagement you’ll get out of it.

Authentic content was a major trend for 2019 — and it’s set to become even stronger in 2020! We’re seeing tons of brands and businesses getting on board and showing a more honest, real, and vulnerable side to their brand and business, and getting huge engagement returns from it! A high level of authenticity can go a long way in building a stronger connection to your audience. When you can showcase the good with the bad, the struggles along with the wins, your brand will be more relatable to your audience. By switching her thought process to “caption first, and image second,” it allowed Sarah Nicole to be more journalistic in her approach, while being able to share more vulnerable and authentic moments of her life with her followers.

Think outside of your niche too; is there a blogging group for your nearest city or country? For travel bloggers, can you answer questions on local tourist boards or national flight company Facebook pages? Etc. To recap: networking through Twitter, joining Facebook groups, and Instagram pods, will not only help bloggers gain more social media followers but also create the opportunity to build relationships with fellow bloggers. While participating in Twitter Chats and Facebook groups, be professional. Don’t be afraid to offer support to other bloggers who seek help. Offer your advice, not your agenda! Be aware, keyboard warriors exist within these blogging communities too.

Bigger number of followers on Instagram tricks: Up and coming brands are constantly on the lookout for new influencers to help promote their company and products. After all, marketing is the lifeblood of just about any business. When companies are trying to pick out a handful of Instagram influencers for their campaigns, they also pay lots of attention to how much interaction your posts get from your following and the general niche audience of your profile. By the same principle as the social proof factor that we’ve mentioned above – when people see that your content has lots of real interaction, they’re way more likely to follow your profile. In short, given that your profile looks popular, many people will follow you to stay up to date if they like the general breadth of content you put out.

Here’s a trick that I use for my ecommerce businesses. For every product and product category for my stores, I have done the research to see which are the most popular Instagram hashtags around those product categories. I came up with 15-20 popular hashtags for each category of products I sell, as well as a base of 5-10 popular tags that describe my brand and product offering overall. Finally, I also created a list of popular local specific hashtags that relate to my brand. I can easily open my Evernote and copy my standard brand, product and location specific hashtags to post with each photo. Some Instagram scheduling tools also let you save caption templates that you can use to store your hashtag groups.

Besides hashtags, you can also make your Instagram posts and Stories discoverable by tagging your location, either the city you’re in or the venue where the photo or video was taken. Locations not only have their own Instagram feed but also their own Story just like hashtags that you can contribute to when you use the location sticker in your own Stories. Local businesses can get the most value out of location tags by posting regularly to these feeds and also engaging with posts from prospective customers who are physically in the vicinity. Whenever a potential follower lands on your profile, you have a short span of time to convince them to follow you. For a few extra details go to this website and obtain Instagram followers.

With a long-term partnership, a brand can build stronger affinity with the influencer’s audience. With regular collaborations, the audience will soon start to build trust in your brand, just as they have with the influencer. So it’s important to not only find the right influencer to partner with, but to also build a collaboration project that resonates with their audience if you want to gain more followers from your influencer marketing efforts. Check out how fashion micro-influencer Danielle Ward of @littlefashbird regularly partners with clothing brand Warehouse. Her long-standing partnership with the brand means that her followers are more welcome to seeing and engaging with her partnership posts.

So with a shift in how we measure engagement, it’s only natural that we change how we try to improve engagement on our feeds. It’s not just about likes anymore — Instagram engagement is going to become a lot more holistic in 2020! To help you improve your Instagram strategy, we’re sharing our best strategic tips to boosting engagement on your posts, videos and stories.