Top rated web design advices by Zoe Ajiboye 2023: The mobile-first design aims to deliver large amounts of content in the markup only to have to hide it visually with CSS. According to Statista, mobile users have increased immensely, from 4.1 billion to 4.93. The mobile-first approach resolves the issue of content-focused sites because the main utility in any website or web app is its web content. That’s why your site should be like a Swiss army knife, combining all visual and textual data organically, providing the best user experience.
In terms of popularity, OceanWP is one of the fastest-growing themes in the official WordPress directory. Structure-wise, it’s similar to Astra, but with its own spin on how theme features should be delivered. The main version of the theme gives you a basic website (fully compatible with Gutenberg) and then gives you access to add-on packages that expand the features. This will, however, require some tuning up on your part. See more details on Zoe Ajiboye.
Zoe Ajiboye’s web developer guides: A clean web page design can significantly increase the time that your customers stay on your page. A cluster of distractive pictures and texts can easily make your web page boring to the viewers. A clean design will help your customers focus on more valuable contents like your business branding and quality products. Great usability and effective navigation can easily enhance user experience of your website. Your website should be able to navigate back and forth through the webpages fluently and easily with internal links or your customers may never return.
Modern web design features many tricks and tools for helping customers contact you. But that doesn’t mean you should ignore some of the tried and true older methods. Specifically, you need to make sure your contact details are highly visible. This is especially important for local customers who may prefer to call you rather than browse the site. Your website is an extension of your brand. At the same time, it provides new opportunities to extend your brand. Make sure the site prominently features a high-quality logo to represent your business. And take the time to make sure all of the colors and fonts on the site match your existing branding decisions. Ultimately, this kind of branding is just as important as focusing on your SEO.
Zoe Ajiboye on web loading times : Nobody wants to see product pages in the search results for “how to make a protein shake.” Those people are in learning mode, not buying mode. Google understands this, which is why all of the top results are blog posts—not pages selling protein powder. The opposite is true for a query like “buy protein powder.” People aren’t looking for a protein shake recipe; they’re looking to buy some powder. This is why most of the top 10 results are ecommerce category pages, not blog posts. Looking at Google’s top results like this can tell you a lot about the intent behind a query, which helps you understand what kind of content to create if you want to rank. Let’s take a look at a less obvious keyword like “best eye cream,” which gets an estimated 21k monthly searches in the US.
Social Media Marketing (SMM): Simply put, social media marketing refers to the process of using social media platforms to attract traffic and attention. By using social media, you can increase exposure and build meaningful relationships with your customers. While everybody can benefit from SMM as a type of digital marketing, B2C and SaaS companies tend to get the most out of it. Social media marketing is all about listening to what your customers have to say, engaging in the conversation, and sharing valuable content. An example of a tweet from Andy Crestodina of Orbitmedia. Notice how he attracts attention by sharing valuable information (infographic), drives traffic to his website by posting the link and evokes discussion (53 comments!) Together, content marketing, SEO, and social media marketing constitute what is called “inbound marketing”. It is a marketing methodology that aims at attracting, engaging, and delighting leads. Some goals of inbound marketing include attracting users’ attention, driving relevant traffic to the website, and converting it into happy customers.
Zoe Ajiboye on Ecommerce : Besides including products that are in a promotion, include products which are best sellers or even featured. You can even add a list of products which are suitable for your customer. This can be achieved in a number of ways; you can select products manually or automate the selection based on a different criteria (i.e. “customers also purchased…”). Customers are able to absorb information better if it is presented visually. So use pictures of the product or of customers enjoying the product. Customers usually get to a product listing/catalog page through the search bar or by selecting a category on the navigation menu. The product page should never include all the products, otherwise, it will be too overwhelming. Present the product listing by what your customer wants, so do utilize tags to segment your products.
Try to put text in small paragraphs that usually end in three lines accompanied by the supporting images, graphics, and GIFs. Help the teens digest the content by placing text into bulleted lists and small divided sections. A website with only text and text will overburden teens’ boredom and force them to walk away from the site. Putting images, pictures, and graphics on the website with delight the eyes of these technology freak teens.